Social Media Guidelines

BCAction’s Vision for Social Media Use: We view online forums as a place where people can share stories, have conversations, and exchange varying view points.

BCAction Social Media Guidelines

1. We will estab­lish a BCAction pres­ence wher­ever our current membership and/or target audiences con­gre­gate online. We will actively invite and/or engage our members on these plat­forms.

2. We will ensure that once we estab­lish our pres­ence in a social media site, it will be updated reg­u­larly accord­ing to the con­ven­tions of that site.

3. We will ensure con­sis­tency of BCAction-generated mes­sages and actions across all media plat­forms. We will ensure that the essence of BCAction’s mes­sages remains true to our cur­rent advo­cacy pri­or­i­ties and mis­sion, no mat­ter which media platforms are employed.

4. We will iden­tify our­selves clearly in what we write and what we post as a BCAction staff members. When responding as a BCAction staff mem­ber, we will always iden­tify our­selves as such. We will not engage in “flame wars.”

5. We will moderate all comments and responses to BCAction posts. BCAction reserves the right to remove content, including but not limited to, spam, repetition, pro­fan­ity, defam­a­tory, inap­pro­pri­ate, libelous, or patently false language, promotions or sponsorships not related to BCAction and promotions or sponsorships inconsistent with BCAction’s policies and positions.

6. When­ever pos­si­ble, we will solicit ideas and sto­ries from our members to help enhance our mes­sages.

7. Whenever possible, we will answer questions and provide information to members. However, we will not be compelled to respond to every post.  We will try our best to engage and educate even if we disagree with what is said or it is inconsistent with BCAction’s message. We will encourage dialogue even if some of the dialogue makes us uncomfortable.

8. We will embrace user-generated content and encourage membership participation in BCAction social media platforms.

9. We will use these platforms to promote BCAction donations, partnerships, promotions, and campaigns. We will also use these platforms to proactively share information from ally organizations whenever possible.

10. We will not reprint information posted to a social media site in any other venue unless we have the author/commenter’s permission. However, because of the public nature of social media sites, we cannot guarantee the confidentiality of content posted.

Adapted from: http://www.socialmedia.biz/social-media-policies/bread-for-the-worlds-social-media-policy/