By Marj Plumb, DrPH, Interim Executive Director
Thank you for everything you’ve done this month to tell the administration and our federal agencies that We Can’t Be Pink’d!
Together we held four federal agencies accountable. If you missed any of these actions, you can still join us in taking action today:
- We called out the Environmental Protection Agency (EPA) for focusing on profit at the expense of environmental and public health.
- We held the Food and Drug Administration (FDA) accountable for not doing enough for patients and consumers.
- We urged the National Cancer Institute (NCI) to stop downplaying the links between exposure to environmental toxins and breast cancer.
- And we demanded the Department of Justice (DOJ) stop working to invalidate the Affordable Care Act (ACA).
The 2020 Think Before You Pink® campaign has already had a huge impact and we will continue to hold these agencies accountable. We Can’t Be Pink’d was featured in critical pieces about the impact of Breast Cancer Awareness Month and spotlighted as a strong example of centering organizational values in marketing campaigns.
We were also lucky enough to have three Breast Cancer Action members share video stories as to why We Can’t Be Pink’d actions are important to them. Whether speaking to changes needed at the FDA or from the DOJ, each of these stories shows how federal policy affects the day-to-day lives of people living with and at risk of breast cancer, and how you can take action to make a difference for people with breast cancer today.
There is still time to add your name to the four actions made available as part of the We Can’t Be Pink’d campaign. Don’t miss your chance to call out the administration, and to be a part of this national call-to-action!
Breast Cancer Action is in it for the long haul. No matter who is in the White House going forward, we will continue to hold corporations, mega-nonprofits, and government agencies accountable until lives and communities are no longer threatened by this disease.
Thank you for all you do to protect people living with and at risk of breast cancer.